Login

Country

20% off all clothing & footwear - including our sale section!

Cart

Your cart is empty

Sonny Label was created by a Mama with a love for cute threads for her mini and an abounding frustration to find cute boys clothes that weren't covered in dinosaurs, sharks or camo print (...amirite!?)

Many, many hours of love go into designing every collection, and all Sonny Label pieces are cut and sewn in ethical, sustainable factories offshore from a variety of little pockets around the world.

Sort by

13 products

The Bananarama Tee Lemon - Size 5 from SONNY LABEL features a playful banana graphic on a pink background with an orange patterned border. Made from cotton spandex, this short-sleeved crew neck tee offers comfort and style for perfect Bananarama Beach vibes.A cheerful child with light hair in buns sports a SONNY LABEL Bananarama Tee Lemon - Size 5 with a banana graphic and orange shorts. The cotton-spandex blend ensures comfort. Barefoot, the child stands by a small light green stool against a plain backdrop, capturing the essence of Bananarama Beach.
SONNY LABEL
Bananarama Tee Lemon - Size 5 Sale price$50.00
The Stripe Pinafore Lemon by SONNY LABEL is a sleeveless toddler dress with charming yellow and white stripes. Made from 100% cotton, it boasts a round neckline accented with pink trim and a gathered waist, creating a flared skirt that embodies playful elegance for young girls.Two young children stand by a vibrant green cylindrical table. The one dressed in the Stripe Pinafore Lemon from SONNY LABEL beams with joy, while the other, wearing a pink shirt, gazes curiously at their surroundings. The setting is bright and minimalistic.
SONNY LABEL
Stripe Pinafore Lemon Sale price$64.00
The SONNY LABEL Terry Shorties in Teal, Size 6, feature a loose fit with an elastic waistband and blue side trim. Made from 100% cotton terry for a soft, plush texture, these sporty shorts exude casual fashion.A young child in a SONNY LABEL Terry Shorties Teal (Size 6) stands confidently, wearing a light blue 100% Cotton Terry shirt adorned with a playful banana graphic. A light green cylindrical stool in the background complements the loose fit ensemble.
SONNY LABEL
Terry Shorties Teal - Size 6 Sale price$52.00
SONNY LABEL's Stripe Shorties Blue, Size 6, feature white and light blue stripes with teal green trim. These lightweight shorts provide summer comfort with an elastic waistband and are crafted from 100% cotton, shown against a black background.A barefoot child with a small topknot stands next to a light green cylindrical stool, wearing an oversized teal shirt from SONNY LABEL's "SONNY SUMMER CLUB" collection. They pair it with Stripe Shorties in blue, size 6, perfect for effortless summer comfort. The backdrop is plain white.
SONNY LABEL
Stripe Shorties Blue - Size 6 Sale price$48.00
The Stripe Shorties Lemon by SONNY LABEL boast a lively yellow and pink striped cotton design with an elastic waistband and pink contrast binding, making them the perfect choice for summer comfort. Displayed from the front against a black background, these shorts will surely make a vibrant addition to any warm-weather wardrobe.Two young children stand by a small green table in a bright room. One child, wearing the Stripe Shorties Lemon from Sonny Label, smiles at the camera. The other, dressed in a pink shirt with contrast binding, looks towards the first child. Both have their hair styled in small ponytails.
SONNY LABEL
Stripe Shorties Lemon Sale price$48.00
The Bananarama Tee Baby Blue, crafted by SONNY LABEL, features a bright graphic of a colorful banana inside a blue frame. The phrases "SONNY BUNNY CLUB" and "BANANARAMA BEACH" are prominently displayed on this soft cotton shirt set against a simple background.A joyful child with blonde hair wearing the Bananarama Tee Baby Blue by SONNY LABEL, featuring a colorful design, is sitting with arms raised on a green stool. The child is smiling widely against a plain white background.
SONNY LABEL
Bananarama Tee Baby Blue Sale price$50.00
A young child wearing the Summer Club Cap: Flamingo by SONNY LABEL, a pink cap with an adjustable Velcro strap, along with a white t-shirt that says "the sun always comes up" and pink shorts, stands smiling against a light blue background.A cheerful child with curly hair is smiling, wearing the Summer Club Cap: Flamingo by SONNY LABEL, a pink cap featuring an adjustable velcro strap, and a white T-shirt that states "the sun always comes up." The background is a soft blue.
SONNY LABEL
Summer Club Cap Flamingo Sale price$42.00
A lone "Fun Socks Citrus" sock by SONNY LABEL, featuring a green body with a purple cuff and a thin white stripe in between, stands isolated on a black background.
SONNY LABEL
Fun Socks Citrus Sale price$12.00
Sold outThe Muslin Pants with Olive Stripe from SONNY LABEL are cream-colored and ideal for spring days. They feature an elastic waistband with a drawstring and are made of 100% cotton. These pants offer a simple, casual design perfect for active kids, complete with subtle green side stripes and textured fabric.A toddler with curly hair, dressed in a green shirt and SONNY LABEL's Muslin Pants with Olive Stripe made from 100% cotton, stands barefoot on a white floor, facing a hay bale. On these spring days, the child seems curious as they gently touch the hay with one hand.
SONNY LABEL
Muslin Pants with Olive Stripe Sale price$37.00 Regular price$52.00
A young child sits on a green chair, holding a blue skateboard with bright yellow wheels. The child is wearing a chunky "Cotton Beanie Blue" by SONNY LABEL, along with a white shirt featuring red text, and light blue baggy pants. The background is set in a neutral, light-colored environment.A young child with long hair, wearing a chunky Cotton Beanie Blue from SONNY LABEL, a white oversized 100% cotton t-shirt, and light blue pants, stands barefoot on a white floor. In front of the child, there's a miniature blue skateboard with green wheels. A green metal chair is in the background.
SONNY LABEL
Cotton Beanie Blue Sale price$24.00 Regular price$34.00
Introducing the Fun Socks Cobalt from SONNY LABEL: a single blue sock with a ribbed texture, highlighted by a stylish green cuff and a thin white stripe below it, ideal for adding flair to kids' sizes. The sock is showcased against a white background.
SONNY LABEL
Fun Socks Cobalt Sale price$12.00
A toddler with long hair sits on a green chair, wearing a SONNY LABEL Cotton Beanie in Pink, a white long-sleeve shirt, and green-and-white checkered pants with the cuffs rolled up. The floor is white with a minimalist background as the toddler looks towards the camera.A child with long hair, wearing a snuggly soft SONNY LABEL Cotton Beanie in pink, a white shirt, and green checkered pants sits on a colorful skateboard. The child is barefoot and looks off to the side with an expression of surprise or curiosity.
SONNY LABEL
Cotton Beanie Pink Sale price$24.00 Regular price$34.00
A young child with brown hair in pigtails sits on a green chair, smiling. The child is wearing the SONNY LABEL Stripe Long Tee Pink made from soft cotton spandex fabric and light blue jeans with the cuffs rolled up. A colorful skateboard featuring bright stripes lies on the floor beside the chair. The background is plain white.A young child with light brown hair in two pigtails, tied with pink hair ties, sits on a green chair. The child is wearing a SONNY LABEL Stripe Long Tee Pink made of cotton spandex fabric and light blue rolled-up pants. A small skateboard is on the floor near the chair.
SONNY LABEL
Stripe Long Tee Pink Sale price$34.00 Regular price$48.00

10% off your first order

Subscribe to our newsletter

the best kids brands

Shop all of your favourites in one place

Fast delivery

We ship within 48 hours of receiving your order

Not satisfied?

Exchange or return for store credit within 7 days